Client case

StackState

StackState is a dynamic tech company specializing in observability solutions for complex IT environments. I was tasked with redesigning their website to enhance user experience and promote self-serve access to their core product.

UX

UI

Duration

2 months

Time period

Feb - Mar 2020

In progress

Client case

StackState

StackState is a dynamic tech company specializing in observability solutions for complex IT environments. I was tasked with redesigning their website to enhance user experience and promote self-serve access to their core product.

UX

UI

Duration

2 months

Time period

Feb - Mar 2020

In progress

Introduction

Redesigning StackState’s website for brand consistency and growth

For StackState, I was hired to redesign the company website, focusing on their business goal of promoting self-serve access to the core product. I collaborated directly with the marketing team to ensure effective stakeholder management and alignment with goals.

Project goals

Redesign the company website, focusing on the pricing page, content pages, events, and self-serve flow

Translate the StackState brand into a comprehensive design library to serve as a core foundation

Enhance the self-serve user experience to promote direct access to the core product

Collaborate with the marketing team to ensure alignment with business goals and stakeholder expectations.